product designer at bwin

my day-to-day work focused on
user research and insights analysis
- running in-depth interviews and usability tests
- analyzing insights to identify customer pain points
- conducting competitor analysis
ideation workshops
generating and discussing ideas for new features or improvement to existing projects
wireframing, high-fidelity design and prototyping
- translating concepts into responsive accessible interfaces for mobile, tablet and web. designing for XL screens (betstations) tailored to their interaction scenarios and technical specifics
- participating in design review sessions with a team of 10+ designers: presenting and defending own design decisions, providing feedback on peers' projects
- customizing core mocks for child companies by applying their UI guidelines while maintaining consistent UX structure and logic
handoff to developers
ensuring smooth dev handoff through detailed specs, continuous support, and design QA before and after release
design system contribution
actively contributing to establishment and evolution of a global design system by creating and documenting components based on the latest best practices in the industry
post-build documentation
summarizing implemented designs and documenting key decisions for future iterations and team alignment
continuous iteration
refining and enhancing mockups based on post-release insights from user behavior and product metrics
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